All 2019 iPhones will reportedly have OLED displays

All 2019 iPhones will reportedly have OLED displays

All 2019 iPhones will reportedly have OLED displays

The report sent shares of Apple's two main LCD suppliers, Japan Display and Sharp, into a downward spin. Representatives for Apple, JDI and Sharp declined to comment. Samsung Display Co., part of Samsung Electronics Co.

More rumors about Apple's 2019 iPhone models are swirling. While this could indicate several things, such as Apple switching to an all OLED lineup this year instead of 2019, it's more than likely just an inaccuracy. LG Display stock was up 4%, near 10.70, in morning trading. Samsung was down 1.5 percent. This year, Apple is expected to use OLED for two of its new models (5.8-inch and 6.5-inch); however, the rumored 6.1-inch model is said to feature an LCD display. Masayuki Otani, a chief market analyst at Securities Japan, said to Reuters that the Japanese government will continue to support Japan Display, but the company is slow in catching its rivals with OLED plants.

Jerry Kang, senior principal analyst at IHS Markit, told CNBC that Apple has been seeking to improve iPhone displays to differentiate them from rival offerings.

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If, however, Apple dives in completely, that could change the market drastically and quickly.

Indeed, the cost of OLED technology has been a major concern . Moving to all OLED screens next year would make it hard to keep iPhones affordable for mass market consumers.

Organic light-emitting diode screens have been embraced as the future of smartphones because they're crisper and use less power than their liquid-crystal predecessors. Apple now gets its OLED screens from Samsung, a major customer of Universal Display.

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