Ivanka Trump Is Closing Her Fashion Brand

Ivanka Trump the daughter of President Donald Trump applauds during a signing ceremony where President Donald Trump signed an Executive Order that establishes a National Council for the American Worker in the Eas

Ivanka Trump the daughter of President Donald Trump applauds during a signing ceremony where President Donald Trump signed an Executive Order that establishes a National Council for the American Worker in the Eas

Ivanka Trump, President Donald Trump's daughter, announced on Tuesday that she is shutting down her namesake fashion line in order to focus on her public policy work.

However, following Trump's unlikely win of the presidency, Ivanka became the subject of a series of boycotts and other criticism, with her companies being at the heart of some of those political crusades.

"So making this decision now is the only fair outcome for my team and partners", she added. In February 2017, Nordstrom dropped the line, which prompted President Donald Trump to admonish the retail giant for treating his daughter "so unfairly".

Nordstrom and Neiman Marcus are among the stores that have stopped selling the brand over the past 18 months, and this week Canadian department store Hudson's Bay removed more than 150 Ivanka Trump-branded items from its website. It only got worse when she didn't immediately resign her position with the company after accepting a position in the White House.

Ivanka has been encouraging United States companies to pledge to hire American workers after her company was accused of using foreign workers to make its products overseas.

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T.J. Maxx told employees to eliminate all Ivanka Trump signage in its stores.

A spokesperson for the Ivanka Trump brand said the decision to close the company is not related to the brand's performance.

While the polemic Trump name undeniably had a dampening effect on sales, it isn't the only reason for the brand's demise. The bulk of her assets - more than $50 million worth - is contained in a trust that holds her business and corporations. Lord & Taylor, Saks Off 5th, Dillard's Inc, Bloomingdale's Inc, Zappos.com, Amazon.com, and Von Maur, Inc. still carried the line as of Tuesday, according to the report.

In a statement Tuesday, Abigail Klem, the current president of the Ivanka Trump brand, said that closing the brand "was a very hard decision for Ivanka". She's seen here at the White House last week.

The government watchdog group Citizens for Responsibility and Ethics in Washington called the news that Ivanka Trump will be shutting down her company "a notable step in the right direction", but added that it "comes much too late". The approvals have continued.

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