Starbucks Launches Plant-Based Protein Beverages

Starbucks' new cold brew blend packs peas and brown rice protein powder

Starbucks' new cold brew blend packs peas and brown rice protein powder

The coffee chain announced that it is introducing its new Protein Blended Cold Brew in the almond and cacao flavor on Tuesday.

The drink is offered in Almond and Cacao flavors and will be available while supplies last. "This beverage is inspired by our customers' love for Starbucks Cold Brew and a growing interest in plant-based proteins", the company wrote in a news release. The 16-ounce grande size drinks are made up of cold brew coffee, coconut or almond milk, and pea and brown-rice protein. Cacao Protein Blended Cold Brew has 10 grams of plant-based protein.

Earlier this year the company's COO Rosalind Brewer hinted at the company's forthcoming shift, saying at the annual shareholders meeting that more vegan and dairy-free options top the list of requests the company receives from its customers.

Rashaad Penny To Miss 3-4 Weeks Following Finger Surgery
Penny twice stonewalled rookie fifth-round pick Shaquem Griffin, and also stopped undrafted rookie Jake Pugh. The 22-year-old Penny was a star at San Diego State, leading the country with 2,248 rushing yards in 2017.

Just like other favorite beverages at the coffee chain, the new protein blended drinks, which will allow customers to skip reverting to Popeye antics of eating spinach from the can, are customizable in more than 170,000 ways.

The Cacao beverage is blended with Cold Brew, coconutmilk, plant-based protein, cacao powder, banana date fruit blend and ice.

Starbucks says it will also add more teas to its menu and plans on pivoting more toward the popular wellness trends a la Gwyneth Paltrow's goop and LA's Moon Juice.

Recommended News

We are pleased to provide this opportunity to share information, experiences and observations about what's in the news.
Some of the comments may be reprinted elsewhere in the site or in the newspaper.
Thank you for taking the time to offer your thoughts.