Athletes side with Kaepernick as Nike 'Just Do It' ad goes viral

Colin Kaepernick featured in Nike “Just Do It” 30th anniversary campaign along with Serena Williams

Colin Kaepernick featured in Nike “Just Do It” 30th anniversary campaign along with Serena Williams

That moment is now, as he becomes the face of the company's 30th anniversary of the "Just Do It" campaign. Some have accused Kaepernick and players who followed in his footsteps as disrespecting the American flag and the military.

Some analysts said the boycott would not have a big impact on Nike, which in June reported a major sales rebound in its North America business and forecast strong growth for 2019.

The sports retail giant unveiled a new "Just Do It" ad campaign over the weekend that features Kaepernick, along with other high profile athletes like Serena Williams and Odell Beckham Jr. He appears shot in black-and-white, with the statement: 'Believe in something.

A man named "Stu from the Internet" asked him for fantasy-football advice: "10 team league, standard scoring, no PPR: Should I start Royce Freeman or Lamar Miller week 1?" "The social justice issues that Colin and other professional athletes have raised deserve our attention and action".

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Nike has chosen former National Football League quarterback Colin Kaepernick to be the face of their "Just Do It" campaign for the slogan's 30th anniversary.

This endorsement deal is intriguing within itself since Kaepernick has become much more well-known for his activism against police brutality, which he demonstrated by kneeling during the National Anthem during several NFL games.

Those who have been offended by Kaepernick being signed to the ad deal have expressed their displeasure, although some have been met with hilarious consequences - with many pointing out that previous customers of Nike were simply destroying their own sneakers, cleats and socks. On Thursday it was ruled his case could go to trial.

An active Instagram user, Brady double-tapped the screen when he saw the account for GQ Magazine share the Nike ad, which features Kaepernick's face and includes the words, "Believe in something". Rich, who Donald Trump selected as the victor of the 2011 season of "The Celebrity Apprentice, " posted a picture of the Nike swoosh that had been removed from a pair of socks. He predicted there will be mass boycott of the brand and said Nike's stock prices would immediately drop. The league is now reviewing that policy after criticism from the NFL players union.

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