Apple Pay coming to Target, Taco Bell and more top US retail locations
The Apple Pay contactless payment service is coming to Target, Taco Bell, Jack in the Box, Speedway and Hy-Vee supermarkets, Apple said Tuesday. With this new expansion, Apple Pay is now supported by 74 of the top 100 merchants in the United States and 65 percent of all retail locations across the country.
The wider adoption of Apple Pay nationwide makes it easier - and safer - to pay for goods, with authenticating done via Touch ID or, on newer iPhones, Face ID. Given strong customer demand for Apple Pay, CBA chose to move forward alone, making it the second of the big four banks to enable it after ANZ. Often we see impartiality when it comes to accepting various NFC payment system.
This is the latest expansion as Apple Pay competes with mobile payment services from Samsung, Google and others.
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These five retailers join other top U.S. merchants added to the list of supported Apple Pay locations during 2018, with Costco having finished the rollout to more than of its 500 USA warehouses, CVS Pharmacy having introduced Apple Pay to around 8,400 stand-alone locations, and 7-Eleven now providing Apple Pay integration within 95 percent of its stores. Like we had predicted, the retailer's use of NFC sounds fairly universal.
All 1,850 Target locations will support Apple Pay "in the coming weeks", Apple says, but the rollout has started today, so you may find some stores are already prepared.
Last but not least, Target is also looking to embrace contactless cards from Mastercard, Visa, American Express, and Discover in "all stores" for those seeking the convenience of this type of payment method, as well as the traditional feel of a piece of plastic in their pockets.
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