Dutch minister enlists blue monster to prepare firms for Brexit

Stef Blok tweeted this image of the Brexit monster

Stef Blok tweeted this image of the Brexit monster

The blue creature also features on the Dutch government's Brexitloket website, where companies can take a Brexit impact test to see how the UK's departure from the European Union might affect their businesses.

"Behold the Dutch government's Brexit muppet, which is being used to inform businesses of brexit risks by disrupting biz and trade", tweeted The Daily Telegraph's Brussels correspondent James Crisp.

But 10 Downing Street said that while the prime minister had not secured parliamentary support last night, it was clear from the debate yesterday that MPs were concerned at taking a no-deal option off the table.

The aim of the campaign is to encourage companies to visit the foreign ministry checklist where companies can find out more of the likely impact of Brexit on their operations.

Mr Vermeij said that by mid-afternoon about, 4,000 businesses had done the impact scan on Thursday alone.

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Prior to the monster's intervention, the scan had attracted about 63,000 businesses in a year.

The online scan is a website that takes business owners through the range of possible changes they will have to master depending on the terms under which Britain completes its divorce from the EU.

It also offers links to articles on Brexit, including information for British people living in the Netherlands.

At the beginning of this month, the Dutch customs office wrote to 72,277 Dutch firms which do business with the United Kingdom warning them to make sure they are properly prepared for Brexit.

The Netherlands expects to incur 2.3 billion euros (2 billion pounds) in direct costs by 2023 if, as seems possible, Britain leaves the European Union next month without a transitional arrangement.

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