Turtle Beach to Acquire PC Accessory Maker ROCCAT for $19.2M

Turtle Beach to Acquire PC Accessory Maker ROCCAT for $19.2M

Turtle Beach to Acquire PC Accessory Maker ROCCAT for $19.2M

The company also announced the acquisition of PC gaming accessory business ROCCAT. Furthermore, Turtle Beach gains presence in Asia and additional European countries, where ROCCAT is known. Acquiring the PC-centric ROCCAT gives Turtle Beach a stronger position in that market, while also offering an opportunity to expand its myriad partnerships into other peripherals. Turtle Beach expects ROCCAT to contribute about $20 - $24 million to its 2019 revenue as well as over $30 million to its 2020 revenue. Turtle Beach, generally known as a console-focused manufacturer, already noted its plans to expand toward PC gaming as it launched the Atlas headset line a year ago, and according to a press release the Roccat acquisition "significantly accelerates" those plans.

"This is a dynamic and strategically important deal for Turtle Beach", said CEO Jurgen Stark. "We are adding a complementary portfolio of PC gaming mice and keyboards, a skilled PC accessories team, and a highly synergistic distribution footprint". Secondly the deal allows Turtle Beach to enter the $1.3bn PC gaming keyboard and mice market.

Roccat isn't just the sum of its well-regarded products, it has a valuable development team, and a strong presence and distribution networks in Europe and Asia, while for Turtle Beach the U.S., its home market, is its strongest.

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René Korte, CEO of Roccat conveys that the company has looked up to Turtle Beach due to their innovative headsets and how excited they are to join forces with them. René also expressed he is very confident that merging the two companies together "will bring even more victories to gamers around the world".

ROCCAT has been ranked as one of the top 10 best-selling gaming peripheral brands in Europe, and per recent Newzoo consumer survey data3, is one of the top four brands for awareness, purchase consideration, and preference for gaming keyboards and mice in the German PC gaming peripheral market. I was particularly interested in its recent innovations in mechanical keyboards - a year ago it introduced its own mechanical "Titan" switches and launched a "membranical" keyboard too.

Sales of Turtle Beach totaled $287.4 million in 2018, whereas it net income was $39.2 million. First of all the move will accelerate Turtle Beach's expansion into the $1.6bn PC gaming headset market.

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