Google raises price of YouTube TV to $49.99, adds Discovery, Animal Planet

The price of You Tube TV just went

The price of You Tube TV just went

Effectively immediately for new customers, YouTube TV subscriptions will cost $50 per month.

Compared to complicated cable packages with contracts, cable boxes, and more channels than you could ever possibly watch (while being billed to match), YouTube TV has proven to be a pretty solid TV alternative for many users.

Alphabet Inc's Google on Wednesday raised the monthly membership price of its YouTube TV online service by 25 percent to $49.99, while adding channels such as Discovery, Animal Planet and TLC.

YouTube TV is no longer the bargain it was when it launched in 2017.

For the earliest of adopters, YouTube TV was priced at $35 per month.

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The new pricing takes effect today for new subscribers.

"We also provide complete local affiliate coverage, with local feeds from all of the four largest broadcasters in over 90% of the markets where YouTube TV is available, and three of four stations in all the rest".

"We're thrilled to add the Discovery channels to YouTube TV, which has been a key ask from our subscribers", said Lori Conkling, Global Head of Partnerships for YouTube TV. For a mere $35/month, subscribers used to get access to unlimited DVR storage space, live sports, news, and TV shows from a wide variety of channels - including the likes of AMC, NBC, and the BBC. However, existing customers will see the price increase on their next billing cycle after May 13.

And while more channels and enhanced features have been added to YouTube TV since then, the monthly cost keeps going up. Even at $40, YouTube TV was a good deal.

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