Build-A-Bear brings back ‘Pay Your Age' day in June

Build-A-Bear bringing back ‘Pay Your Age’ promotion but with new rules

Build-A-Bear bringing back ‘Pay Your Age’ promotion but with new rules

"Please refer to our website for info about a voucher for our Bonus Club members".

More than 200,000 guests around the world are expected to receive a Pay-Your-Age limited ticket.

The company is bringing back the Pay Your Age promotion, which allows customers to pay their age for a stuffed animal up to $29.

Most furry friends available for purchase are included with the ticket, with some exclusions.

Those who win will find out via email around June 21, according to Build-A-Bear.

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This year though, shoppers will need to enter a sweepstake to have the chance to take part in the limited offer. however, as an extra incentive, you also can potentially win a birthday party experience.

Rather than forcing all the tickets to be redeemed on a single day, the winners will have to redeem the offer between June 24 and 28.

This year, the toy company is changing things up. Build-A-Bear has "implemented a process to make this a ticketed event to ensure the best Guest experience", it said.

Last summer, Pay Your Age Day was a one-day event held in U.S., Canadian and U.K. Build-A-Bear stores that ended abruptly due to crowd sizes.

- Build-A-Bear Workshop is holding another "Pay Your Age" event, but this time there are restrictions and not every child will get a cuddly new bear. "We have closed lines in our stores", the company tweeted in July.

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