Apple slips to 17th spot in 50 Most Innovative Companies list

Nio ES6

Nio ES6

The magazine has a rank with the top 50 innovative companies that are listed according to how innovative they've been over the past year, that according to the company's own judgment. The Cupertino based company was on the first spot in 2018 due to the release of AirPods and iPhone X. The list was made at the beginning of a year ago, and the magazine considered the new design introduced with the iPhone X, the notch, and Apple's FaceID, that still is the more secure face-scanning technology in a smartphone.

"They didn't really break new ground with their devices, and hardware sales were sluggish", Fast Company senior editor Amy Farley told CNBC on Wednesday. With the help of explainer A12 bionic system-on-chip simultaneously indicates interpreter, in which there are more than 6.9 billion transistors in a distinctive package optimized for dynamic processing of AI (Artificial Intelligence), expanded truth and photography work. Debuting in last fall's iPhones, it's the industry's first processor based on a seven-nanometer manufacturing process.

There's no doubt that Apple's A12 Bionic chip is impressive. They aren't so much based on financial performance, but rather a more subjective impact on "industry and culture".

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No matter how you consider this list as a relevant factor, but it's an undeniable fact that since the a year ago Apple has lost some track in the mobile industry, for companies such as Huawei, and its major rival Samsung. By contrast, 2018 saw the arrival of the iPhone X, a major rethink on the iPhone form factor. But this year it has been replaced by Meituan Dianping, a Chinese app maker that "expedites the booking and delivery of services such as hotel stays, movie tickets and food".

Fast Company's top five innovative companies included several tech companies - but probably not the ones you'd expect.

In the ranking of Fast Company, are established corporations with The Walt Disney Company, the National Basketball Association, and Target is ranked above the Apple, which is recognized for dealing in the streaming business respectively, creating an esports league and creating lucrative in-house brands is done. They also appear in the latest print edition of the magazine.

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