Disney+ Tops 30 Million Downloads

Disney+ on an iPhone

Disney+ on an iPhone

The most downloaded non-game app in the last three months of 2019 was WhatsApp, with about 270 million downloads.

The Disney+ app was downloaded 31 million times during Q4 - more than doubling TikTok, the second-most downloaded app during the quarter in the U.S - per Sensor Tower's "Data Digest" report released on Monday afternoon. Disney+ generated $43.9 million (roughly Rs. 311 crores) during its second month, in addition to the $53.3 million (roughly Rs. 377.6 crores) it made during its first 30 days, analytics firm Sensor Tower revealed on Tuesday.

As you would expect, Disney+ was the most popular app in both the App Store and Google Play Store by a substantial margin. Total app downloads rose more than 12% in the fourth quarter and almost 5% for the full year compared with 2018. The launch is referred to by the report as "unprecedented" and was more than double the total for the next closest app, TikTok.

More impressive is the fact that Disney+ only launched on November 12, which is well into the measure period of October 1-December 31, and is now only available in five markets.

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While its competitors launched within the United States only, Disney+ debuted, and is now available, in five countries: the US, Canada, Australia, New Zealand, and the Netherlands.

During the fourth quarter, they estimate the Disney+ app grossed more than $50 million, outpacing established subscription services like HBO Now and Showtime.

Meanwhile, YouTube narrowly lost to TikTok in the US App Store download battle, settling for the last place on the podium, ahead of Gmail, Netflix, Messenger, and Facebook.

According to Sensor Tower, downloads were up 9.1% year on year, which suggests that more people are accessing content and services via their phones than ever before, and/or that we're all downloading more apps.

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